Important Announcement

FirstChoise Collection has rebranded to Dear Furniture and our official Facebook page is also adapting to the new change in the company name.

This name change is part of our strategy targeted to emphasize the strength of our capabilities, our growth, and our commitment to helping our clients brand identify their position in the marketplace.
After some in-depth research, market analysis, and talking with some of our clients, we felt the rebranding of FirstChoise Collection will enable us to expand upon our services and to foster and develop new client relationships. This puts us in the position to be more competitive with current furniture suppliers and offer more capabilities to our customers.

What this means for our existing customers is that it’s business as usual with more capabilities offered for you.


For further queries, reach out to us  at and log in to our official website to expand the functional and aesthetic aura of your home and office space.